Alaïa Bay Hosts the Opening Event of the Wavepool Surf Tour

Alaïa Bay Hosts the Opening Event of the Wavepool Surf Tour

NEWS · 27 JULY 2026

Alaïa Bay hosts the opening event of the Wavepool Surf Tour

Alaïa Bay is proud to host the first event of the Wavepool Surf Tour, marking the beginning of a new international chapter in competitive wavepool surfing.

Surfing at Alaïa Bay

When Alaïa Bay opened beneath the Swiss Alps in 2021, it demonstrated that world-class surfing was no longer limited to the ocean. Five years later, the venue has become one of Europe’s best-known wavepool destinations, welcoming everyone from first-time surfers to elite athletes.

Powered by Wavegarden Cove technology, Alaïa Bay has established itself as a centre for progression, coaching, high-performance training and international events. It is therefore a natural venue for the launch of a competition created specifically for the wavepool era.

The Alaïa Surf Challenge

Starting on 1 August 2026, surfers will submit their best rides using Surf Eye Technology. Their performances will be judged to establish the first rankings of the inaugural Wavepool Surf Tour season.

A surfer performing at Alaïa Bay

A new competitive format

Unlike traditional surf competitions that depend on changing ocean conditions, the Wavepool Surf Tour introduces a consistent and accessible format built around modern wavepool technology.

The concept gives more surfers the opportunity to compete internationally while maintaining a strong focus on performance, progression and community.

Hosting the opening event reflects Alaïa Bay’s role in the evolution of inland surfing. A world-class surf destination in the heart of Switzerland may once have seemed improbable. Today, Alaïa Bay attracts surfers from across Europe and beyond, showing how surfing can expand beyond traditional coastlines without losing its identity.

Mark Fessler, founder and CEO of the Wavepool Surf Tour
Mark Fessler, founder and CEO of the Wavepool Surf Tour, at Alaïa Bay.

Whether you are competing or following the action, the Alaïa Surf Challenge marks the beginning of a new international circuit designed for the future of wavepool surfing.