On June 13th and 14th, Alaïa Bay will officially celebrate its 5th anniversary with a special edition of the Longest Surf Days at Domaine des Îles in Sion. Designed as a large-scale immersive celebration, the anniversary weekend will bring together surf, live music, shows, artists and entertainment in a unique atmosphere in the heart of the Swiss Alps.

Since opening, Alaïa has become a landmark destination for surf, lifestyle and outdoor culture in Switzerland. To celebrate this symbolic milestone, the entire site will transform for two days into an open-air festival where riders, families, artists, partners and visitors will come together to celebrate the energy and community that have shaped Alaïa over the past five years.

Saturday, June 13th will host the main anniversary celebrations with sunrise surf sessions, a fully animated surf village, a pool party, live concerts, water shows and activities for all ages. Food trucks, partner activations, live tattoos, artists, inflatable structures, trampolines and family entertainment will create a vibrant summer atmosphere throughout the day.

Among the weekend highlights, Pat Burgener will perform an exclusive live concert blending music, board sports and outdoor culture. Hurley will host a live t-shirt pressing activation, Manon from Pleine Lune Tattoo will create live tattoos, while Vanessa Vogel and Troupe Frimousse will offer biodegradable glitter tattoos inspired by surf culture. Samantha Hooper and Les Reines du Château will transform the surf village into a giant playground with family-friendly installations and entertainment.

At 9:00 PM, the Air Show will take over the bay with a spectacular surf performance featuring high-level riders performing massive airs, rotations and technical tricks under the night lights in front of the crowd.

The highlight of the anniversary celebrations will happen at 10:30 PM with a monumental Aquatic Show created especially for Alaïa’s 5th anniversary. Designed by Structurals and enhanced by Manhattan Technique, the immersive show will be projected onto a massive water screen installed directly in the bay, combining giant visuals, lasers, synchronized lighting and powerful sound design. Conceived as a tribute to Alaïa’s story and community, the experience promises an emotional and unforgettable finale in the heart of the Valais night.

Sunday, June 14th will continue in a more relaxed atmosphere with sunrise sessions, surf & brunch, yoga, live music and night surf to close this anniversary weekend by the water.

More information and full event schedule available at:
👉 https://lsd.surf